Just got back from Tallinn's rooftop cinema. Such a nice invention, the vibe of that place is awesome. An open air movie theatre on top of a shopping centre. Instead of cinema chairs there are beach chairs, as the movies start a little before midnight and the nights in Estonia are not usually the warmest, blankets ara available to keep warm. Everybody has their own headphones, the sound is not bad as well. The movie we went to see, was brilliant! " The greatest movie ever sold ". A documentary about branding and advertising. About product placement. About making a movie totally financed by different brands. Made in a really original and clever way. It's by Morgan Spurlock (also the author of "Supersize me"). This dude is a genius! The movie itself was pretty much marketing 101, but, if you are interested in the topic, you might learn more than in a lecture. To balance things out, there is a lot of humour in there. Irony on top of irony! It's basically...